LCD is a type of display by means of two sheets of transparent material with liquid crystal solution in between them. As LCD crystals are not capable of producing light by them an external source is required to illuminate the system. The main advantage of LCD technology is that it generates less heat than CRT or plasma. LCD TVs have no problem of burn-in like its counterparts. Further LCD TVs will have no performance problems in high altitude areas. Some of these advantages attract the consumers which make positive impacts on the market demands. LCD TVs are preferred by many because of the energy efficiency they offer. Above all, longer display life is the most important factor that weighs in favor of LCD TVs.
But claims and counter claims by numerous brands of television sets which are available in the markets, create confusion in the minds of shoppers. For lay persons it is not very easy to understand the technical jargons or terminologies that are associated with the trade. But information conveyed through other users will help them in choosing a reliable product.
LCD TVs in the initial stages of their introduction came with higher price tags than other brands of similar category. However, rationalization of the production methods and marketing techniques resulted in price reduction much to the benefit of the consumer. Even in the charged atmosphere of competitive market, the consumer will be able to recognize LCD as the best product, when longevity is taken into account. Display life of the LCD screen is estimated to be between 50,000 to 60,000 hours of viewing. Provided with anti-glare features, LCDs are ideal for well lit rooms. As a sleek product of about 3 inches thickness, it can be hung from the wall or ceiling. For this reason it is considered as a space saving device. The widescreen format with aspect ratio of 16:9, the LCDs will be able to save about 30 percent of power when compared with CRT or plasma.
The new versions of televisions with innovative technologies incorporated in them are becoming expensive. A prudent consumer, who wants to make the deal a 'once-in-lifetime' exercise, will be definitely concerned with the display life of LCD screens. In such circumstance LCD technology is the most ideal proposition. But the consumer should choose a reputed brand of the product. Some experts recommend LCD television with smaller screen size to enhance the display quality and longevity. It is suggested that 30 inches or smaller sizes of LCD screens are ideal for better viewing. The consumers can avail valuable information about the advantages of LCD technology from the websites of the dealers.
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